How You Sell
What's your strategy for selling? Do you focus on price? Customer Service? Environmentally conscious? A particular niche? Join us as we discuss strategies for how to sell. Start the day discussion how you should approach your sales strategy by knowing your strengths and weaknesses and the opportunities and threats you face. Then discuss buy local marketing campaigns for independent retailers that embraces what sets us apart from (and makes us better than) the big box stores. Doug Welty will lead a panel in the afternoon discussing different models of retailing - including his decision to sell on television on the QVC channel. Is the retail model changing and should you embrace other selling opportunities in addition to your retail outlet? Jonathan Pedersen concludes the series of four discussions with a presentation on the Future of Selling Plants in a Competitive Marketplace. Come to one or all of the sessions.
Panel Discussion with Doug Welty; Changing Retail Models
Jonathan Pedersen; The Future of Selling Plants in a Competitive Marketplace
In partnership with Bailey Nurseries.
