Rain & Snow
Too much rain? Too little snow? Weather reeking havoc with your bottom line? Beat the weather! Join Jeff Hodgson as he talks about rain derivatives and snow derivatives. Then find out why snow removal might be a good way to diversify your landscaping business. Already into snow removal?
Jeff Hodgson: Rain Derivatives
Monday, January 10th; 10:00 - 11:00 A.M.
Jeff Hodgson is with the Chicago Weather Brokerage. They provide solutions to help stave off the financial consequences of a poor weather. There are opportunities for small businesses to protect themselves against too much rain or too little rain. Jeff will tell you how to transfer the weather risk out of your business, helping to normalize your earnings stream and better predict your revenue and profitability.
twitter / website
Jeff Hodgson: Snow Derivatives
Monday, January 10th; 11:30 - 12:30
Jeff Hodgson is with the Chicago Weather Brokerage. They provide "solutions to help stave off the financial consequences of a poor winter. Geared toward the North American snow removal market, Chicago Weather Brokerage enables professional snow fighters to focus on their core business." There are opportunities for small businesses to protect themselves against too much snow or too little snow. Jeff will tell you how to transfer the weather risk out of your business, helping to normalize your earnings stream and better predict your revenue and profitability.
twitter / website
John Allin: Snow as a Profit Center
Monday, Janaury 10th; 1:30 - 2:30 P.M.
Whether you plow snow "a little on the side", or as a full blown profit center for your core business, snow can be profitable. Some feel the snow business is a necessary evil, however most contractors find "snow" is the highest margin portion of their service offering. Come hear a 33 year veteran in the snow and landscape business explain the nuances of "snow" and how it can enhance your bottom line. Tips about pricing, selling, operations, and managing this often misunderstood business segment will be discussed. For contractors who are located in areas of the country where it snows - this is a "must" session.
The Founder of the Snow & Ice Management Association (SIMA), John Allin owned and operated his own landscape, snow and ice management company for 26 years before selling it. Author of "Managing Snow and Ice", John's company managed all snow removal for the 2002 Winter Olympics in Salt Lake City. Now, he is a full time consultant to the snow industry and has served as an expert witness in slip and fall lawsuits for 14+ years.
Mike Zawacki
Monday, January 10th; 3:00 - 4:00
Mike is the editor of GIE Media Horticultural Group's SNOW Magazine.
